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The Cult Classic
The Cult Classic
The Cult Classic
Set of Tula Skincare products in various sizes on a white background
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
Set of Tula Skincare products in various sizes on a white background
The Cult Classic
The Cult Classic

The Cult Classic

purifying face cleanser

The #1 facial cleanser in the US.*
$14
4.7
Rated 4.7 out of 5 stars
5,693 Reviews
Classic Fragrance Free
(0 in cart)
Earn 4% cashback in your TULA Wallet
60 day returns

The #1 facial gel cleanser in the US*. One sold every 30 seconds. A cult favorite.

  • Gentle, gel-based formula
  • Purifies while cleansing skin
  • Removes dirt, oil, impurities & makeup
  • Infused with prebiotics, turmeric, white tea & blueberry
  • Dermatologist-tested & cruelty-free

Product Details

  • Benefits

    Cleanses

    Removes dirt, impurities & makeup without stripping or overdrying

    Clarifies

    Refreshes skin, leaving it purified & clarified

    Balances

    Helps maintain skin balance with probiotic extracts

    Boosts

    Helps boost skin radiance

    See full benefits

    The Cult Classic Benefits

    • Removes dirt, impurities & makeup without stripping or overdrying
    • Refreshes skin, leaving it purified & clarified
    • Helps maintain skin balance with probiotic extracts
    • Helps boost skin radiance
    • Helps prep your skin for the next product

Benefits

Cleanses

Removes dirt, impurities & makeup without stripping or overdrying

Clarifies

Refreshes skin, leaving it purified & clarified

Balances

Helps maintain skin balance with probiotic extracts

Boosts

Helps boost skin radiance

See full benefits

The Cult Classic Benefits

  • Removes dirt, impurities & makeup without stripping or overdrying
  • Refreshes skin, leaving it purified & clarified
  • Helps maintain skin balance with probiotic extracts
  • Helps boost skin radiance
  • Helps prep your skin for the next product

Five Minute Morning

Getting the most from your skincare should always be this easy.

Tone

Apply with cotton pad, sweeping gently all over face & neck. Use daily after cleansing, AM & PM

Clarifying Tonic

alcohol-free daily toner

4.1
Rated 4.1 out of 5 stars
46 Reviews

from $12

from $12

Treat

Apply 2-3 pumps to clean, damp skin & massge into face & neck. Use daily after toning, AM & PM.

24-7 Ultra Hydration

Triple-Hydra Complex™ day & night serum

4.7
Rated 4.7 out of 5 stars
355 Reviews

$48

Limited time: 25% off w/ code: TREAT25

$48

Limited time: 25% off w/ code: TREAT25

Moisturize

Apply liberally and evenly to face 15 minutes before sun exposure. Reapply at least every 2 hours.

24-7 Moisture SPF

hydrating day cream with sunscreen broad spectrum SPF 30

4.5
Rated 4.5 out of 5 stars
59 Reviews

$58

$58

Customer Reviews

4.7
Rated 4.7 out of 5 stars
Based on 5,693 reviews
Total 5 star reviews: 4.9k Total 4 star reviews: 361 Total 3 star reviews: 163 Total 2 star reviews: 118 Total 1 star reviews: 176
92%would recommend this product
Write a Review (Opens in a new window)
5,693 reviews
  • Paula P.
    Verified Buyer
    I recommend this product
    Age 55-64
    Skin Concerns Dark Circles or Puffiness Under Eyes, Loss of Firmness and Elasticity, Sun Damage, Wrinkles or Fine Lines
    Skin Type Balanced
    Skin Tone Medium
    Recommendation Yes
    Rated 5 out of 5 stars
    22 seconds ago
    Best Facial Cleanser Ever

    I was first turned onto this facial cleanser by receiving it as a tester. I could not believe how soft and smooth it made my skin feel. I have continued to use it for years and now my daughter 30yo is using it as well!

    Was this helpful?
  • Hannah M.
    Verified Buyer
    I recommend this product
    Age 25-34
    Skin Concerns Wrinkles or Fine Lines, Redness, Acne/Blemishes
    Skin Type Combination
    Skin Tone Fair/Light
    Rated 5 out of 5 stars
    1 week ago
    So gentle and cleansing

    I appreciate the subtle scent and gentle nature of this face wash. I can use it twice daily without fear of it over-drying my face. I also love that a little goes a long way!

    Was this helpful?
  • Cheryl A. A.
    Verified Buyer
    I recommend this product
    Age 55-64
    Skin Concerns Wrinkles or Fine Lines
    Skin Type Combination
    Skin Tone Fair/Light
    Rated 5 out of 5 stars
    1 week ago
    review

    I enjoy this product very much, clean without crappy ingredients.

    Was this helpful?
  • Christy C.
    Verified Buyer
    I recommend this product
    Age 55-64
    Skin Concerns Dark Circles or Puffiness Under Eyes, Wrinkles or Fine Lines, Dullness/Lack of Glow
    Skin Type Dry
    Skin Tone Medium
    Recommendation Yes
    Rated 5 out of 5 stars
    1 week ago
    The best!

    I have been using another brand cleanser, although my daughter swears by this one. I love the filter primer, but had not used Tula's cleanser, as I loved my Murad. I tried this cleanser and I am now a believer as well! It works perfectly! A little goes a long way which I also love!

    Was this helpful?
  • Sheri S.
    Verified Buyer
    I recommend this product
    Age 55-64
    Skin Concerns Loss of Firmness and Elasticity, Sun Damage, Wrinkles or Fine Lines, Dullness/Lack of Glow, Hyperpigmentation/Dark Spots
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    1 week ago
    Perfect Cleanser

    Originally got this as a gift and now I can’t live without it! Part of my everyday and night routine!

    Was this helpful?
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